The 18 Absolutes of Book Publishing and Marketing

Author Sophfronia Scott shares the writing, book publishing and marketing advice of Pat Williams, senior vice president of the NBA’s Orlando Magic and author of 55 books.

Can You Be Your Own Book Publisher?

Author and Book Coach Sophfronia Scott encourages new writers to avoid becoming “victims” of publishing companies by becoming better informed and making better choices.

An Important Book Publishing Conversation

By Sophfronia Scott
Can I share something with you? I had a conversation recently with an entrepreneur eager to grab one of the handful of chapters remaining in my anthology, “How the Fierce Handle Fear: Secrets to Succeeding in Challenging Times”. It turned out to be one of those talks where I thought you might like [...]

Book Marketing By the Numbers

By Sophfronia Scott
I met with a client recently to discuss his marketing ideas for his upcoming book. These ideas mainly consisted of sending press releases and focusing on media contacts. That’s great and I told him so. But I felt he was overlooking the potential of other tactics that could be just as effective for [...]

Ghosts of Anthologies Past

By Sophfronia Scott
Did you miss last week’s teleseminar, “Co-Authoring Your Way to a Bestselling Book: The Secrets to Gaining All the Benefits of Being a Published Expert with Just a Fraction of the Work“? That’s okay. It was such a short week and we were all busy with the holiday weekend.
But today I’m hearing from [...]

Questions About Your Publishing Independence? Answers Here…

By Sophfronia Scott
On this beautiful day the word “independence” is on the minds of many. Are you thinking of it as well?
You might, for instance, be wondering if it would be worth your while to publish a book on your own, independently, or if you would get more out of joining a group. Your thought [...]

The Rise of Self Publishing

By Sophfronia Scott
Our local newspaper recently featured an area Realtor on the cover of its magazine supplement. It was a large story including a photo of the woman on the top of the newspaper’s front page teasing the story and referring to her as a book author.
I was curious to know more about her book [...]

Anthologies: Your Publishing Shortcut

By Sophfronia Scott
What do you get when you mix a handful of writers, a hot topic and a snazzy title? You get an anthology -and one of the more popular form of books being published today. The New York Times noted “the wave of anthologies has not yet crested” and the phenomenon is still a [...]

Inner Circle Student Pamela Slim Gets Published BIGTIME!

I’m as excited as a proud mama, but for once this has nothing to do with my son! Today is the release date for Pamela Slim’s new book, Escape from Cubicle Nation: From Corporate Prisoner to Thriving Entepreneur. Pamela is a graduate of my Inner Circle Workshop, and we spent many hours discussing her voice, [...]

Effective Networking for Book Publishing

By Sophfronia Scott
‘Tis the season for conferences and seminars! Many of my friends have all been conference-hopping in recent weeks and we’ve been discussing how fruitful these gatherings can be when you can make great and lasting contacts. But how do you come away with something more substantial than a stack of business cards? Here [...]

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