How to Get Free Publicity By Pitching to the News
July 17, 2007 by Sophfronia Scott · Leave a Comment
By Sophfronia Scott, “The Book Sistah” Recently USA Today and ABC News did a weeklong series of stories on family members as caretakers of their elderly relatives. It hit on many levels. It involved a huge chunk of the population: baby boomers. It involved commonality: more and more people are taking on the caretaker role. [...]
How to Get Your Book Reviewed in Magazines
October 4, 2006 by Sophfronia Scott · Leave a Comment
By Sophfronia Scott, “The Book Sistah” In one of my past magazine jobs my office was next to that of the book editor. He would get boxes and boxes of books daily. There was a separate room devoted to storing these books, but that still didn’t keep them from piling up in his office. Whenever [...]





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